{"id":566300,"date":"2025-01-21T07:03:40","date_gmt":"2025-01-21T06:03:40","guid":{"rendered":"https:\/\/ibsintelligence.com\/?post_type=ibsi_news&p=566300"},"modified":"2025-01-21T07:03:40","modified_gmt":"2025-01-21T06:03:40","slug":"bharti-airtel-bajaj-finance-partner-to-deliver-digital-financial-inclusion","status":"publish","type":"ibsi_news","link":"https:\/\/ibsintelligence.com\/ibsi-news\/bharti-airtel-bajaj-finance-partner-to-deliver-digital-financial-inclusion\/","title":{"rendered":"Bharti Airtel & Bajaj Finance partner to deliver digital financial inclusion"},"content":{"rendered":"

\u00a0<\/a>\"AirtelBharti Airtel<\/a> and Bajaj Finance<\/a>, the private-sector NBFC, have partnered to create one of India\u2019s largest digital platforms for financial services and transform last-mile delivery.<\/p>\n

The partnership<\/a> brings together Airtel\u2019s extensive customer base of 375 million, 12 lakh+ strong distribution network, and Bajaj Finance\u2019s diversified suite of 27 product lines and distribution heft of 5,000+ branches and 70,000 field agents.<\/p>\n

Airtel will initially offer Bajaj Finance\u2019s retail financial products on its Airtel Thanks App for a seamless and secure customer experience and later through its nationwide network of stores. The combined strength of the companies\u2019 digital assets will enable Airtel and Bajaj Finance to deepen the penetration of financial products and services.<\/p>\n

Gopal Vittal, Vice Chairman and MD Bharti Airtel,<\/strong> said, \u201cAirtel and Bajaj Finance share the vision of empowering millions of Indians with a diverse portfolio of financial needs. We are building Airtel Finance as a strategic asset for the group and will continue to invest in and grow the business.\u201d<\/span><\/p>\n

Rajeev Jain, Managing Director of Bajaj Finance,\u00a0<\/strong>said, \u201cIndia\u2019s digital ecosystem has been at the heart of data-driven credit underwriting and financial inclusion. Our partnership with Airtel leverages India\u2019s digital infrastructure for inclusive growth and brings together the expertise and reach of two of India\u2019s most trusted brands. Together with Airtel, we seek to be the financier of choice to India and enable millions to access financial services, even in remote areas. We are excited to join hands with Airtel at a time when Bajaj Finance is harnessing the power of AI to enhance efficiencies and elevate customer experiences.\u201d<\/p>\n

Two Bajaj Finance products have been piloted on the Airtel Thanks App so far. By March, four will be available to customers on the Airtel Thanks App. These include a Gold Loan, a Business Loan, a co-branded Insta EMI Card, and a personal loan. Airtel aims to offer close to 10 financial products of Bajaj Finance within this calendar year.<\/p>\n

As part of the partnership, both companies are committed to substantial regulatory compliance, data privacy and security, and seamless customer service.<\/p>\n","protected":false},"author":35800,"featured_media":566301,"parent":0,"template":"","categories":[11397,11370],"tags":[12849,13963,26777,27643,21885,12472,11549,37384,12341,26779,26778],"class_list":["post-566300","ibsi_news","type-ibsi_news","status-publish","has-post-thumbnail","hentry","category-saas","category-wealth-management-and-private-banking","tag-africa","tag-airtel","tag-airtel-africa","tag-bajaj-finance","tag-digital-financial-services","tag-financial-inclusion","tag-financial-services","tag-india-news","tag-nigeria","tag-remittance-services","tag-smartcash-payment-service-bank"],"acf":[],"yoast_head":"\nBharti Airtel & Bajaj Finance partner to deliver digital financial inclusion<\/title>\n<meta name=\"description\" content=\"Bharti Airtel and Bajaj Finance, the private-sector NBFC, have partnered to create one of India\u2019s largest digital platforms for financial\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ibsintelligence.com\/ibsi-news\/bharti-airtel-bajaj-finance-partner-to-deliver-digital-financial-inclusion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bharti Airtel & Bajaj Finance partner to deliver digital financial inclusion\" \/>\n<meta property=\"og:description\" content=\"IBS Intelligence (IBSi) is the world\u2019s only pure-play Financial Technology focused research, advisory, and fintech news analysis firm, with a 30-year track record and clients globally. 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